iPhone Influences the Market

There have been more iPhones sold than xBox 360s, think about that for a minute. The new iPhone is more powerful than a Nintendo Wii, again we pause to let that register. So now you have a device that is widely adopted and as powerful as the current gaming devices on the market.  Additionally, it also plays a full range of media, has more apps than most computers and is also a phone.  All impressive right?  Not to some.  Many people claim that it’s still a small bit player in the Mobile market.  This maybe true, but our push back is that it is the first mobile platform that is actually being USED by the people who own it.

What do we mean by that?  Well,  people use the media infrastructure behind the iPhone.  Apple’s iTunes now sells 25% of all music in the US, thats 11% more than Walmart and 17% more than Amazon.  Not to mention they have seen over 1.5 BILLION downloads from their app store and have over 25,000 applications written for the device.  It’s mobile browser has 67% mobile market share.  However, perhaps the most tell-tale fact is that it is now the TOP CAMERA used on Flickr.

These are just some of the reasons that we target the iPhone as our target deployment platform.  If you can’t get iPhone users to use an application, it’s probably not worth deploying to other platforms.  If you can get iPhone users to clamor for your application, you may not need to port it to any other platform.  Thoughts?

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